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Bałtycka 42

Boutique multi-unit development · Grodzisk County

Bałtycka 42

Branding · interiors · plans · cards · infographics
Location

Grodzisk County

Type

Boutique multi-unit development

Format

Full case study

Scope

Branding · interiors · plans · cards

Project overview

Three levels—three roles within the home.

Brandinginteriorsplanscardsinfographics

Bałtycka 42 is a multi-unit development in the Grodzisk district. Each home extends across three levels and has a private garden, making a clear explanation of the whole layout essential.

The ground floor supports daily life and the garden connection, the first floor contains bedrooms and a bathroom, while the top level remains flexible for an office, gym or recreation room.

Project outcome

What the project changed.

01 / Challenge

Explain the roles of three storeys and the flexible potential of the attic in a buyer-friendly way.

02 / Solution

Interiors, plans, unit cards, infographics and branding guide the viewer through the house level by level.

03 / Business value

The offer is easier to discuss and buyers can understand how every part of the property may be used.

01 / Branding

Identity and brand language

The mark, typography and information materials create a restrained identity that does not compete with the architecture. It remains legible across the location map, infographics and sales media.

Identity and brand language — Sales infographic
Sales infographic
Identity and brand language — Location map and key points
Location map and key points
Identity and brand language — Location map and key points
Location map and key points
Identity and brand language — Material brandingowy — 2
Material brandingowy — 2
Identity and brand language — Material brandingowy
Material brandingowy

02 / Interiors

Interiors and ways of living

The visualisations present several directions—from Japandi and modern classic to stronger contrast. Each option respects the functional division between the three levels.

Interiors and ways of living — Salon z kuchnia — 2
Interiors and ways of living — Garderoba
Interiors and ways of living — Salon z kuchnia — 3
Interiors and ways of living — Salon z kuchnia — 4
Interiors and ways of living — Salon z kuchnia — 5

03 / Planning

Functional planning and plans

The plan set organises the ground floor, first floor and attic, making their different roles immediately clear. Light presentation boards help buyers understand the complete multi-level home.

Functional planning and plans — Plan 3D ground floor
Plan 3D ground floor
Functional planning and plans — Plan 3D upper floor
Plan 3D upper floor
Functional planning and plans — Plan 3D attic
Plan 3D attic

04 / Sales

Unit cards and sales materials

Unit cards, the location map and infographics connect the floor layouts with key offer information and simplify the sales conversation.

Unit cards and sales materials — Unit card 2 — ground floor
Unit card 2 — ground floor
Unit cards and sales materials — Unit card 2 — upper floor.2
Unit card 2 — upper floor.2
Unit cards and sales materials — Unit card 2 — upper floor
Unit card 2 — upper floor

05 / 360°

360° tour

The 360° panorama complements the still images, conveying the interior's proportions and continuity between zones.

This browser does not support the 360° viewer.
360° tour

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